Privacy Policy

We collect information you provide directly, including:

• Account details (name, email address, password hash).
• Subscription and billing information processed by Stripe.
• Gift purchase details, including a recipient's email and phone number when you choose to gift LifeGuide access.
• Content you submit to the Service (journal entries, chat messages with the AI Life Coach, text you paste into the Relationship / Text Analyzer, Bible study prompts, and reflections).

We also collect limited technical information automatically, such as device type, browser, IP address, approximate location, and usage events used to improve the Service.

• To provide and personalize the Service, including AI-generated devotionals, coaching responses, and audio.
• To process payments and manage subscriptions or gifts.
• To deliver transactional communications, including account emails and, if you opt in, SMS messages about a gift you received.
• To improve, secure, and support the Service.
• To comply with law and enforce our Terms of Service.

Users may voluntarily and affirmatively opt in to receive SMS/text messages from LifeGuide and/or I Need a Proverb. Depending on the specific SMS feature you opt into, messages may include requested proverb or wisdom content, account and service notifications, LifeGuide reminders, gift-related communications, and other communications you specifically request or consent to receive. LifeGuide uses Twilio, Inc. to deliver these messages.

LifeGuide's SMS program is informational and service-only. It does not include marketing or promotional SMS/text messages, and SMS consent collected by LifeGuide is not combined with any marketing/promotional consent. If LifeGuide ever offers marketing/promotional SMS, it will be through a separate, clearly-labelled affirmative opt-in.

Message frequency varies. Message and data rates may apply. Reply STOP at any time to opt out of future SMS messages, and reply HELP for assistance. SMS consent is voluntary and is not a condition of purchasing any product or of using the basic LifeGuide service.

We do not sell, rent, or share mobile phone numbers, SMS opt-in data, or SMS consent information with third parties or affiliates for their marketing or promotional purposes. SMS opt-in and consent information will not be shared with third parties for marketing purposes. We provide only the minimum information necessary to service providers strictly to deliver the communications you requested (for example, Twilio as our messaging carrier), subject to appropriate privacy and confidentiality obligations.

Gifting and sharing. LifeGuide allows one person to share content with, or purchase a LifeGuide gift for, another person. A recipient does not consent to recurring SMS simply because someone else entered their phone number, sent them a proverb, or purchased them a LifeGuide gift. The recipient must provide their own affirmative consent before receiving ongoing or recurring informational/service SMS reminders from LifeGuide.

Questions about our SMS communications? Email support@lifeguide.app.

To generate devotionals, coaching responses, and audio narration, LifeGuide sends prompts to third-party AI providers, including OpenAI and Anthropic. Do not include sensitive information (such as government IDs, financial account numbers, or medical records) in content submitted to the AI.

We share information only with:

• Service providers who process data on our behalf (Stripe for payments, Resend for email, Twilio for SMS, OpenAI/Anthropic for AI generation, MongoDB Atlas for hosting).
• Law enforcement or regulators when required by law.
• A successor entity in the event of a merger, acquisition, or sale of assets, under equivalent privacy protections.

We do not sell your personal information.

We retain your account and content for as long as your account is active. You may request deletion at any time by emailing support@lifeguide.app; we will delete your data within 30 days, except where retention is required by law (e.g., billing records).

Depending on your location, you may have rights to access, correct, delete, or port your personal information, or to object to certain processing. To exercise these rights, email support@lifeguide.app.

LifeGuide is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us for prompt deletion.

We use industry-standard safeguards including TLS encryption in transit, hashed passwords, and access controls. No system is perfectly secure; report suspected vulnerabilities to support@lifeguide.app.

We may update this Privacy Policy from time to time. Material changes will be announced by email or in-app notice at least 7 days before they take effect.

Questions? Send us a message or email support@lifeguide.app.